Tobi
  • Tobi app - Help Center
  • FAQ
    • General
      • Does Tobi support mobile browsers?
      • How do I get a refund?
      • What languages does Tobi support?
      • Will Tobi slow down my website?
    • SMS
      • Restricted content: marijuana, vape, alcohol
      • Why are your SMS messages not being delivered?
      • Can I import my SMS subscribers from file?
      • SMS subscribers segments
    • FB Messenger
      • What’s happened to the pre-check option in the Messenger checkbox?
      • Why can’t I see the opt-in box on my store?
      • I’ve made changes but nothing’s happened on my store?
      • When are Abandoned Cart messages sent?
      • Why aren’t I getting any subscribers when I use the opt-in check-box growth tools?
      • Can I import past abandoned carts into Tobi?
      • How do I use Tobi with Funnel Buildr?
  • GDPR compliance
  • TCPA Verification guide
    • TCPA compliance
    • How TCPA affects your business
    • STEP 1. Get consent to send marketing messages
    • STEP 2. Explain how the customer will receive messages
    • STEP 3. Obtain the customer’s phone number
    • STEP 4. Explain how the customer will receive messages
    • STEP 5. Legal documentation
      • Terms of Service template
    • Checkout page example
  • GUIDES
    • Best timings for sending abandoned carts SMS messages
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  1. FAQ
  2. SMS

SMS subscribers segments

Segments allow you to segment your SMS subscribers into different groups, for example, according to how much money they’ve spent, how many orders they’ve placed, subscriber location and more.

Segmenting your SMS subscribers means that you can send more targeted text messages to your subscribers, according to where they are in the customer journey. Targeted text messages can drastically improve your conversions, and in turn, boost sales for your store!

You can filter your SMS subscribers according to:

  • Money spent

  • Number of orders they’ve placed

  • Whether they’ve placed an order (or not)

  • The date the SMS subscriber was created

  • Whether they accept marketing messages

  • What they’ve been tagged with

  • Where they’re located

  • If they’ve clicked a link

Within your Tobi dashboard, you’ll see that we’ve already set up certain segments for you; these are applied automatically:

  • Active subscribers

  • Accepts marketing (Yes), Clicked a link (Yes)

  • Converted subscribers

  • Accepts marketing (Yes), Number of orders (Greater than 0)

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Last updated 4 years ago

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